The conventional technique of promoting your business in local market by distributing pamphlets, advertising on radio and television, door to door marketing are of no use now a days. The generation has changed with the change in technology every individual is now a tech savvy and want all info from web. Since the invention of web technology the amount of users have increased tremendously, now more than millions of individuals are accustomed to net where as some totally depend on internet to earn for livelihood. In this modern generation where folks are daily addicted to web, it's opened a great source for advertising or promoting company online.
The latest social media or social networking sites' invention was done with the aim to share photographs, perspectives and video together with the loved ones. With the escalation in many friends they also got the royalty to be the earliest member of these social networking sites. This increased number of friends attracted many big business firms to market their product and services. The man with a lot of friends added got huge revenue for services and advertising product of any company firm that was large.
Social media sites were those sites where individuals were coming for entertainment, like for seeing or sharing video, music, etc... Social media additionally contained sites which were giving free enrollment service and enticed people for sharing their thoughts, to connect with each other. People didn't believed they would use these social networking sites for advertising or promoting their business. But later when the amount of users started increasing and the website became renowned, everyone was brought to advertise their product and service.
Later on many firms created their own company profile in these social networking sites and started promoting their products online. With the growing variety of users the competition for promotion on these social networking sites additionally increased enormously. Every single business firm needed to raise the number of supporters as well as buddies in their profile, as they thought, but the task wasn't that simple. With the increasing competition every business firm was serious in marketing their business profile on top consequently they began hiring professional social networking marketers.
In the beginning when net was new in market, no one had ever believed it will open such an excellent source for generating customers to business. As the amount of users raised and became great sources of interest to individuals globally every business entrepreneur started thinking to market their business online. But it wasn't as easy as the technology was not so advanced the cost per ad was touching skies. With the time everyone started offering space for advertisement and many new sites started establishing, at last a large change came into existence this was when the social media sites were invented.